A digipak is a plastic packaging used for CD singles, CD albums and the DVD digipak. It consists of a book style paperboard or card stock outer building. Since, it's made of a toughened cardboard, it's less likely to break easily than the original cases. They are also, a registered trademark of AGI-Shorewood, an Atlas Holdings LLC company.
On the front of the digipak you get the main artists face or something related to them or their album. On the outside there's a binding that holds the plastic trays inside also, with pictures of the artists or something to do with their album. The things to include on a digipak are the name of the artist and album, their track list, the bar code and record company logo, the six panels including pictures of their band on the inside, the spine with the name of the artist and album and finally, the disk impression.
Though, we also, got to look for the colour and see if it fits with the album or if the font size of the title is clear enough to see. Perhaps the images don't link to the actual genre of the music. All these themes are important when creting a digipak for an artist.
The digipak originally benefits the artist because it represents and promotes their new album which brings awareness to the artist therefore, selling the artist and encouraging the public to buy their CD.
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